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Actuate Names Elcom International and Phototype as 2013 Excellence Award Winners Today at Actuate Customer Day at the Sheraton Times Square, New York City

Direct and OEM customers implement BIRT to engage internal and external customers by providing real-time data accessibility to enable personalized insights

San Mateo, Calif., December 4, 2013Actuate Corporation (NASDAQ: BIRT), The BIRT Company™ – and the leader in personalized analytics and insights, today named Elcom International and Phototype as winners of the 2013 Actuate Excellence Awards at the Actuate Customer Day in New York City, for their innovative implementations of BIRT to access real-time data and deliver personalized insights to end-users. These companies have demonstrated effective BIRT implementations to foster better decision making for customers, partners and employees.

Elcom International recognized as a winner for OEM Implementation of BIRT

Elcom enables interactive electronic commerce by developing and licensing proprietary software systems to its clients, primarily within the healthcare, government and education sectors. The company embeds Actuate software into its own PECOS offering to provide its clients with secure access to nearly one terabyte of easily configurable historical data, putting Elcom squarely in the Big Data management category.

PECOS is a procurement product that benefits Elcom clients by allowing them more visibility and transparency within audit trails of their own suppliers, including the ability to compare purchase costs within interactive reports. Before an order goes out to an Elcom client’s supplier, that supplier’s purchase data is recorded within PECOS, where all financial accounting codes are noted, budgets are checked, and approvals are finalized, eliminating the need for a manual reporting process. As a result, Elcom’s clients can analyze information on the fly, slice and dice data, and customize and formulate their own reports to gain valuable insights and control costs.

“Our clients use PECOS to save time and money during times of tough decision making, such as choosing when and what types of goods and services to buy and from whom, while simultaneously reducing risk.” said Kevin Larnach, Executive VP Operations at Elcom. “We are proud to have helped even the largest of our clients, such as the British government – which manages extremely high volumes of information – easily solve their Big Data challenges.”

Phototype recognized as a winner in BIRT Implementation category

Phototype focuses on the pre-press, packaging and in-store brand graphics printing processes for major retail and wholesale consumer product goods (CPG) brands. The company regularly samples press runs from multiple print suppliers to detect sources of unfavorable visual variances, such as color. This information is delivered to Phototype’s Print Quality Management (PQM) system, a sophisticated, searchable database that integrates BIRT, which acts as the system’s “BizIQ,” providing comprehensive, real-time analytics to both the CPG companies and their print suppliers. Phototype started out using open source BIRT, but later transitioned to Actuate’s commercial BIRT product for its increased security.

CPG clients are able to view this data on custom dashboards from Phototype to gain critical performance insights that enable them to make immediate decisions about their print supply chain. In turn, CPG clients can better communicate with their print suppliers in order to produce visually consistent, high-quality goods graphics and packaging. Being a visually oriented company itself, Phototype also emphasizes the importance of data visualization by providing PQM as a central location for presenting graphically and aesthetically advanced BIRT dashboards within both ad-hoc and custom reports, in turn stimulating compelling insights for customers.

“Many of our clients are leading brand owners in the Consumer Products Industry,” said Steve Carter, Senior VP of Technology at Phototype. “They depend on Phototype’s PQM system, just as we depend on Actuate, to ensure the consistency of their brand’s packaging and signage – critical components to successfully delivering on their brand promise to consumers.”

Winners of the Excellence Awards are being honored today at Actuate Customer Day at the Sheraton New York Times Square Hotel. For live updates from the event, follow the conversation on Twitter by tracking #BIRT and #Actuate. The New York event is the last in the 2013 series of Actuate Customer Days held in San Francisco, London, Paris, Frankfurt, Singapore and Tokyo.

About Actuate (NASDAQ:BIRT) – The BIRT Company ™

Actuate provides software to more than 3.5 million BIRT developers and OEMs who build scalable, secure solutions that save time and improve brand experience by delivering personalized analytics and insights to over 200 million of their customers, partners and employees. Actuate founded and supports BIRT – the open source IDE – and develops BIRT iHub™ – the world-class deployment platform – to significantly improve productivity of developers working on customer facing applications. Actuate's BIRT Analytics™delivers self-service predictive analytics to enhance customer engagement using Big Data. The Actuate Customer Communication Suite™ empowers organizations to easily transform, process, personalize, archive and deliver high volume content and individualized correspondence. Actuate is headquartered in Silicon Valley with more than 5,000 enterprise customers in financial services, technology and government. Visit and

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Samantha Singh, Director, Corporate Communications, Actuate +1.650.645.3078
Jacob Moelter, Market Street Partners +1.415.571.4956 (mobile)