"We already have good BI, but we want to be able to intuitively drive analysis of client behavior and product performance. BIRT Analytics can give us into who is likely to do what, when and where, will enable a massive improvement in both our product development and the quality of advice we can give our clients.
"With BIRT Analytics, La Caixa analysts interact with data self-sufficiently, without assistance from the IT department. They can respond to questions as they arise, and identify opportunities, always in real time, with no advanced technical skills required."
"BIRT Analytics has taken us light years from where we were. We have saved time and improved our ability to measure and segment"
"What we develop goes beyond simple data management and traditional reporting, enablling our clients to access simple tools powered by BIRT Analytics. The capacity to explore and analyze millions of data records online in real time is proving to be a great success."
Successful cross- and upselling strategies are built on deep customer knowledge. BIRT Analytics quickly uncovers customer needs and wants and helps you sell the right products to the right customers, so efficiency improves, offers are better targeted and sales rise.
Customer acquisition costs between 5-15 times more than customer retention. Minimize your acquisition costs by predicting potential churn sooner, identifying inactive high-value customers, and designing effective campaigns that re-engage customers.
Identify customers who actively engage with campaigns and spend more money, more often. Separating the buyers from the churners brings precision and efficiency to marketing strategy and increases revenues in the short and long term.
Integrate every Tweet, purchase or click into a single holistic view, so you segment precisely, manage customers effectively, respond fast to unexpected events and improve conversion rates. BIRT Analytics helps you create strategies based on comprehensive customer knowledge.
Creating consistently high-response campaigns requires advanced segmentation before, during and after the campaign launch. BIRT Analytics tracks campaign evolution, re-incorporates data and redefines segments for maximum precision.Learn more
It seems a contradiction the fact that marketing professionals base most part of their work on making target segmentations in order to prepare and launch online and off line campaigns but, on the contrary, they miss the customer's tracking in crucial stages of the process, obtaining biased results.Learn more
BIRT Analytics integrates segments and campaigns into a fully end-to-end advanced and predictive analytics solution that lets marketing services providers load, access and analyze data quickly and easily.